PACK EXPO Registration Site – James Prickitt, Software Engineer

Registration – PACK EXPO

Web and onsite registration for the Trade Show Executive 5th largest B2B event in the U.S.

ABOUT THE PROJECT

Complete ecommerce registration including: member lookup, registrant information, complex demographic questions, item selection, review, and checkout.

After registration, registrants can login to edit their information, view their badge, and upgrade to higher-level packages or add items and sessions.

SOLUTION

Full-stack web development:

Front-end: Javascript, HTML, CSS
Backend: SQL Server, Git

Reg Info

Collect user information with validation and dynamic fields, with lookup based on postal code.

Demographics

Customize the user registration experience based on detailed demographic questions.

Lookup

Pre-fill registrant info from past events to save time registering.

User Paths

Multiple paths and items available depending on registrant type and demographics.

1 2 3 4 5 6 7 8

43

onsite stations

67,000+

attendees and exhibitors

440

development hours

$2.6M

revenue

What the customers see

Frontend Development

Multi-step Registration:

Choose registration type (In-person / Virtual)
Member lookup
Company lookup
Registrant info
Demographic questions
Invite a colleague (send email to friends with custom message)
Item selection
Promo codes
Sub-item / session selection with live conflicts
Review/edit
Payment
Email dependent on reg type

Making the app managable

Backend Development

Microsoft SQL Server
Leverage stored procedures for efficiency
Server-generated pages
APIs for lookup, record updates
Analytics integration for e-commerce tracking